The global music industry is stepping up efforts to counter the unauthorized use of its content by generative AI tools. From deepfakes circulating online to the unlicensed training of AI models, the industry is fighting back on legal, technological, and legislative fronts — but progress has been limited.
Sony Music recently reported that it has flagged over 75,000 pieces of AI-generated content for removal. These include deepfake tracks and videos that convincingly imitate real artists, further highlighting the scale of the issue. Despite detection tools and ongoing monitoring, fake content remains widely accessible on platforms like YouTube and Spotify.
Detection Efforts from Tech Platforms
Technology companies have begun implementing AI detection tools, but the results are mixed. According to voice security company Pindrop, AI-generated songs typically exhibit irregularities in frequency and rhythm, making them identifiable. However, these telltale signs haven't stopped a flood of fakes from appearing online.
Streaming platforms are responding. Spotify stated it's actively developing new tools to improve detection of AI-generated music, while YouTube confirmed it is refining its detection systems, with potential updates expected soon.
One analyst noted that digital platforms were quicker to adapt than the music industry itself, which has often been forced into a reactive position. YouTube’s financial stake in maintaining the integrity of its platform is seen as a key driver for its response.
Lawsuits Target AI Training Practices
Beyond the appearance of AI-created content, a deeper issue lies in how generative AI models are developed. Major music labels have initiated lawsuits against companies such as Udio and Suno, alleging these platforms trained their AI tools on copyrighted material without authorization. The case against Udio, filed in New York, accuses the company of using protected recordings to divert listeners and potential licensees. A similar case against Suno is currently pending in Massachusetts.
Both lawsuits are still in early stages, and legal experts point to the complexity surrounding the concept of “fair use” — a legal principle that allows limited use of copyrighted material without permission. With courts potentially offering conflicting interpretations, some observers suggest the issue may eventually be addressed by the Supreme Court.
Photo Credit: Mixing Korea
Unclear Legal and Legislative Path Forward
In the legislative arena, results have been modest. While some bills addressing AI and copyright have been introduced in the U.S. Congress, none have advanced significantly. Tennessee has passed legislation to combat deepfakes, largely due to its influential music industry, but most states and countries remain without specific protections.
The UK is currently considering legal reforms that could allow AI developers broader access to online creative content, unless rights holders actively opt out. This proposal has sparked protest from artists, including a silent album release by over 1,000 musicians earlier this year, signaling opposition to such policy shifts.
Industry Fragmentation Remains a Barrier
Analysts observing the ongoing battle note that fragmentation within the music industry itself may be slowing efforts to respond effectively. Without a unified approach, legal and technical solutions remain difficult to implement across the board.
For now, the music industry continues to press forward — in the courts, in tech development, and in the policy arena — but the path to resolution remains uncertain.
Let’s Collaborate!
Need help building the tone for your production? Hit us up – the Rareform Audio team would love to help you create the perfect soundtrack that speaks to your audience and enhances the power of your visual storytelling to new heights!
A weekly glimpse into the world of music & media with insider news, sync licensing opportunities, creative insight, and discussions.
Rareform Highlights
Black Sheep Music x Rareform Audio lands in the world of Christopher Nolan’s The Odyssey, with music featured in the film’s campaign.
Tools and sounds built from our work in film, TV and trailers, now available for your own productions.
Join our Spotify Playlist and vibe with us! Featuring an array of tunes our team has been listening to.
Two tracks can give a trailer the same momentum and leave viewers expecting very different films. The difference lies in how the music frames the characters, the stakes, and the first turn in the story.
A final mix handoff needs more than audio files. Clear references, useful handles, and specific notes help the sound team preserve the decisions that give a music edit its meaning.
A track can sound compelling on its own and still change a scene in the wrong way. Choosing well starts with understanding what the music makes the audience believe.
How do modern composers meet tight deadlines without sacrificing creativity? Explore practical approaches to music production, from efficient DAW workflows to creative decision-making for film, TV, trailers, and advertising.
Christopher Nolan’s films show how practical effects and CGI can work together to support storytelling. From the rotating hallway in Inception to the real aircraft crash in Tenet, these scenes demonstrate how physical effects can make extraordinary moments feel more believable.
Rareform Audio provided music for the official PC trailer for Call of Duty: Modern Warfare 4, the latest chapter in Activision’s long-running franchise.
A new pilot study finds that music therapy may help reduce immediate cravings and influence emotional processing in people receiving treatment for drug and alcohol addiction. Researchers used EEG recordings and participant assessments to explore how active music-making may support addiction treatment.
Sound design and music are becoming harder to separate in modern movie trailers. From impacts and risers to distorted instruments and tuned sound effects, discover how these two disciplines now work together to shape the trailer experience.
Meet Echelon: Drum Hits, a cinematic percussion instrument built from the hits we use in Hollywood Blockbuster Trailers.
A personal sound palette can help composers develop a more recognizable sonic identity. Learn how to curate sounds, resample your own material, organize your library, and build a palette that supports your creative process.
Nathan Fields’ cover of “Seven Nation Army” was featured in an ESPN College Football spot on Disney+.
From silent-film trap drummers to massive hybrid trailer impacts, the cinematic drum hit has evolved alongside the technology used to create it. Here’s a look at how percussion became one of the most recognizable sounds in modern trailer production.
Why do some sounds feel cinematic while others feel sterile? Small imperfections can add physical detail, texture, and realism to music and sound design. Here’s how controlled imperfection can make audio feel more connected to the world on screen.
SOCAN is suing AI music company Suno in Canada, alleging the platform copied copyrighted songs without permission or compensation. The case adds to a growing number of legal challenges surrounding AI music, copyright and the use of protected works in AI training.
Sony Music has sued Kroger over at least 392 alleged unauthorized uses of its recordings in social media advertising. Here’s what the lawsuit says about music licensing, influencer content, expired licenses, and the $58.8 million figure circulating online.
Rareform Audio x Black Sheep Music’s track “Pitch Black,” composed by Cade Phillips and Nathan Fields, was featured in the official trailer for “Beware Boiúna.”
Hyped to share that our sound design elements were featured in the campaign for Masters of the Universe!
Introducing The Foundry by Rareform Audio, our new line of professional instruments, sounds, and production tools for film composers and record producers. Built from the same sounds, techniques, and real-world experience behind our work across film, trailers, television, video games, and records.
New research from Hong Kong Baptist University suggests that adding 60 to 90 minutes of sleep each night may improve key musical skills, including rhythmic stability, sightreading, and musical memory.
Major record companies are calling for global music charts to establish clearer rules for AI-generated music, with proposed standards centered on human creativity, authorization and legitimate streaming activity.
We are hyped to share that our track Ironwake by Trey Anderson and Nathan Fields was featured in the campaign for The Odyssey. Here's a quick look at the upcoming Christopher Nolan film and the legendary story that inspired it.
Lollapalooza 2026 is underway with sold-out crowds, a diverse lineup, and a renewed focus on artist discovery. As one of the world's biggest music festivals, the event continues to highlight how live performances help emerging artists reach new audiences while reinforcing the lasting impact of established acts.
The recorded music industry has introduced a proposal for standardized AI labels on streaming platforms. As AI-generated music continues to grow, the framework aims to improve transparency by distinguishing between fully AI-generated and AI-assisted recordings while raising new questions about implementation and industry-wide adoption.
The 2026 FIFA World Cup is expanding the role of music with its first-ever halftime show, a global soundtrack strategy, and a partnership with the Recording Academy. As music becomes a bigger part of the tournament's identity, the event highlights the growing connection between the music industry and major international sports.
Our remix of KRS-One's Step Into A World, created by Haukur Karlsson and Nathan Fields, is featured in Trailer 2 for Mutiny. Take a look at the project and learn more about the upcoming action thriller starring Jason Statham.
Music therapy continues to gain recognition as research highlights its role in neurological rehabilitation. New clinical programs and emerging technology are expanding how music supports recovery, reinforcing its growing impact beyond the entertainment industry.
John Denver's "Take Me Home, Country Roads" has become the unofficial anthem of the U.S. men's national soccer team during the FIFA Club World Cup. Here's how the 1971 classic found new life and why legacy songs continue to resonate with audiences around the world.
Benjamin Franklin's glass armonica earned a reputation as one of history's most mysterious musical instruments. From inspiring classical composers to fueling myths about its effects on the mind, its story reveals how unique sounds continue to shape music, perception, and creativity.
Hyped to share that our tracks “Bomb Squad” by Darby Phillips and Nathan Fields, along with “Ambush” by Nathan Fields, were featured in campaigns for Call of Duty: Black Ops 7. From Warzone to the Season 03 Multiplayer Maps campaign, both spots delivered the fast paced energy the franchise is known for.
AI-generated music is filling streaming platforms faster than ever, but new research suggests listeners aren't embracing it. A University of Chicago study found that while AI tracks now make up a significant share of new uploads, the vast majority receive little to no engagement. Here's what the data reveals about music discovery, streaming, and the future of AI in the music industry.
